Cassia (好雨) Tang

Critical Designer

Education

Aug 2023 - May 2025

Georgia Institute of Technology

M.S. Human-Computer Interaction

Atlanta, GA

User Experience Design · eXtended Reality (VR/AR/MR) Design · 3D Modeling · Motion Design · Animation · Speculative Design · Participatory Design · Service Design · User Research · Interactive Narrative

Sep 2019 - Jun 2023

Xi'an International Studies University

B.A. English Literature & Applied Linguistics (honors degree)

Xi'an, China

Feminist and Post-Colonial Literary Criticism · Queer Theory · Scholastic, Late-Modern, and Contemporary Philosophy · Romantic Poetry · Regional and Area Studies · Sociolinguistics · Psycholinguistics · Stylistics · Semiotics

Work Experience

Oct 2025 - Present

Founding Designer @ Leaf Education Technologies, Inc.

United States (Remote)

Building Visual Identity from 0 to 1 for 2 AI Products

  • Sole designer for two AI platforms, a student task manager, and a college prep tool, owning product, brand, and marketing design from 0→1 to establish early user trust and clarity.

  • Built a design system with 40+ reusable components, 10 mascot variants, and scalable layouts to unify product and web, reducing design time by 35% and accelerating MVP development.

  • Created 10+ visual templates and 20+ marketing assets to streamline content workflows and support storytelling across landing pages, onboarding, and outreach.

Sep 2024 - May 2025

Lead UX Designer @ The High Museum of Art

Atlanta, GA

Improving the Way-finding Experience for Visitors to the High Museum of Art - Thesis Project

  • Designed an interactive kiosk and web app to help visitors navigate the museum independently and locate exhibits with ease, boosting user satisfaction by 92%.

  • Created 40+ animated screen prototypes, including an interactive 3D map, transitions for wayfinding, buttons, and icons, to support an intuitive and seamless experience.

Jan 2025 - May 2025

Lead UX Designer @ Emory University

Atlanta, GA

Efficiently Incorporating Graphical Abstracts into the Molecular Vision Journal - Client Project

  • Designed an interactive graphical abstract (GA) experience to help the Molecular Vision Journal incentivize author submissions by increasing visibility and reducing design barriers.

  • Created a GA section on the homepage to highlight accepted GAs and designed interactive annotation features to help authors balance clarity and technical depth, while improving reviewer usability.

  • Developed a ready-for-dev design system and ran 3 feedback-driven iterations, raising user satisfaction by 97%among authors and reviewers.

May 2024 - Aug 2024

UX Design Intern @ Georgia Tech

Atlanta, GA

Lead Designer for Campus Recreation Center Website

  • Redesigned the Campus Recreation website to address user confusion, content clarity, and accessibility gaps, streamlining 60+ pages and increasing satisfaction by 25%.

  • Created a new design system with color schemes and reusable UI components, and led weekly critiques for quality and alignment.

  • Successfully launched in Fall 2024, driving a 30% boost in user engagement, validated by page views and time on site.

Aug 2023 - Dec 2023

UX Designer @ FanDuel

Atlanta, GA

Enhancing User Experience of Fantasy Sports Through Generative AI - Client Project

  • Designed AI-powered interactive dashboards to help fantasy sports users quickly interpret performance insights and make informed lineup decisions.

  • Conducted 6 research methods to identify usability gaps, including interviews and surveys, translating findings into design insights.

  • Led 3 design iterations with user testing, expert reviews, and heuristic evaluation, achieving an average SUS score of 72.5 and improving feature clarity.

Aug 2023 - Dec 2023

Participatory Designer @ DEAR Lab, Georgia Tech

Atlanta, GA

Designing and Facilitating a Participatory Design Workshop

  • Designed and organized a participatory design workshop, bringing together designers, HCI researchers, urban planners, activists, and data specialists to explore civic data challenges.

  • Designed and iterated workshop activities, developed visual & textual materials, and ensured a seamless collaborative problem-solving process.

  • Facilitated interactive sessions, guided discussions, and activities to generate actionable insights on eviction data and public civic data.

Jun 2022 - Sep 2022

UX/UI Design Intern @ PIQS Intelligence (Shenzhen) Co.

Shenzhen, China

Designing Interactive Web Dashboard for a 3D Laser Profiling System

  • Created Hi-Fi prototypes with new UI and dashboard layouts to communicate design solutions with PMs and developers,  resulting in an 83% increase in usability and user satisfaction.

  • Conducted user research with 10+ users to uncover key pain points, leading to well-defined design challenges and opportunities.

  • Persuaded the team to implement a higher-effort design by proving its long-term value, earning stakeholder alignment through data-based user insights.

Academic Work

Sep 2023 - May 2025

Research Assistant @ College of Computing, Georgia Tech

Graduate Research Assistant at the DEAR Lab

Atlanta, GA

Aug 2024 - Dec 2024

Teaching Assistant @ College of Computing, Georgia Tech

Graduate Teaching Assistant for CS 6755 HCI Foundations

Atlanta, GA

Skills

Design

Visual Design, Prototyping, Interaction Design, Information Architecture, Storyboarding, eXtended Reality Design, 3D Modeling, Design Systems

Research

Quantitative Research, Competitive Analysis, User Interview, Literature Review, Critical Discourse Analysis, Usability Testing, Diary Studies

Tools

Figma, Sketch, Qualtrics, Framer, Blender, Unity, Rhino 3D, Fusion 360, P5.js, Adobe Photoshop, Premiere Pro, After Effects, Illustrator, DaVinci

cassiatang.design@gmail.com

Other Pages

Cassia Tang © 2025

cassiatang.design@gmail.com

Other Pages

Cassia Tang © 2025