Georgia Tech Campus Recreation Center Website Redesign

Interactive, accessible, and responsive redesign across 60+ subpages

Helping Georgia Tech students, faculty, and staff easily access recreation schedules, memberships, and facility information.

Timeline

May 2024 - Aug 2024

My Role

Lead UX Design, Design System, User Testing

The Team

2 Designers, 4 Developers, 1 PM

OVERVIEW

Background

• Challenge

The Recreation Center website was outdated, inconsistent across 50+ pages, and not accessible on mobile devices, leading to user frustration and difficulty finding schedules and resources.

• Opportunity

Redesign the site to be responsive, accessible, and consistent: improving usability and increasing student engagement with campus recreation.

Final Design

• 60+ Subpages

Reorganized into a clear IA with consistent visuals. Users can find programs, memberships, and schedules more easily.

• Mobile View

Fully responsive layouts designed mobile-first, improving access on the go for students checking hours and schedules.

• Design System

Established reusable typography, colors, and UI components to ensure long-term consistency across all subpages.

Impact

• User satisfaction

0%

0%

Before: 56% rated “satisfied”
After: 81% rated “satisfied”

• User engagement

0%

0%

Before: Avg. 2.3 pages/session
After: Avg. 3.0 pages/session

• Time on site

0%

0%

Before: Avg. 2:45 min
After: Avg. 3:30 min

• Accessibility compliance

0%

0%

Before: 65% compliance (audit)

After: 95% compliance

PROBLEM

Why are users struggling?

Through our preliminary research and usability audit, we found that the Campus Recreation Center website suffered from inconsistent layouts, text-heavy pages, and inaccessible design patterns. Key actions were hidden within paragraphs, tables were difficult to read, and important details were scattered across multiple sections. These issues created confusion, slowed users down, and often left students uncertain about how to complete essential tasks such as registering for programs or understanding membership options.

DESIGN

Solution Overview

To address these challenges, we developed a unified design system and applied it consistently across more than 60 subpages. The redesign focused on three pillars: clarity, accessibility, and consistency. This not only improved usability for students but also simplified long-term maintenance for staff.

New Homepage

Overview of the redesigned subpages.

* Shown here are the primary-level pages; secondary and nested subpages are not included.

REFLECTIONS

What I learned

• Designing for scale

Working across 60+ subpages taught me how to create solutions that are scalable. Establishing a design system early on was essential. It ensured consistency across a large and complex site while making future updates manageable for staff.

• Communicating with developers

Collaborating closely with developers helped me understand how design decisions translate into implementation. I learned to document components clearly, explain design rationale, and negotiate trade-offs when technical constraints arose. This improved my ability to communicate across disciplines and ensure that design quality carried through to the live site.

• The importance of hierarchy

Redesigning dense pages reinforced how much visual hierarchy impacts comprehension. I learned how to allow users to scan and act with far less effort by introducing clear sectioning, typography, and action-oriented buttons.

cassiatang.design@gmail.com

Cassia Tang © 2025